About Us
Look, we didn't start Maven Co because we loved spreadsheets. We started it because watching businesses struggle with clunky online stores was painful to watch. We're here to fix that. For the last 13 years, we've been quietly building e-commerce solutions that don't make you want to tear your hair out. No corporate fluff. No empty promises. Just tools that work, support that answers on the first call, and a team that genuinely wants your store to thrive. We've helped 247 businesses go from "how do we sell online?" to "we can't keep up with demand." And honestly? That never gets old.
Over time, we’ve built a reputation for reliability, quality, and clear communication. We treat each project as a partnership and aim for outcomes that last.
Our Story
Started in 2011 in a Alicante apartment. Two founders. One terrible coffee maker. We began helping local shops move online when "e-commerce" still felt like a weird word. Turned out there was massive demand for honest, straightforward solutions. By 2015, we'd grown enough to move to a real office. Then another one. Now we're 34 people strong, still based in Alicante, still obsessed with the same thing: making your online business work. We've never been venture-funded. Never been acquired. Just sustainable growth, happy clients, and an irrational belief that business shouldn't be needlessly complicated.
Company founded with a team of 3 passionate professionals
Expanded services and reached 500+ satisfied customers
Opened new headquarters and doubled our team size
Celebrated serving over 2,000 clients with 98% satisfaction rate
Our Mission & Our Vision
Our Mission
We build e-commerce tools that entrepreneurs actually want to use. Our job's simple: make selling online less complicated, more profitable, and way less stressful for every business we work with. We're obsessed with solving real problems, not creating new ones.
Our Vision
A world where any business—big, small, just starting—can run a thriving online store without needing an MBA in tech. We're building toward a future where selling online feels natural, not like you're learning to speak Klingon.
Why Choose Us
- Experienced TeamOur professionals have decades of combined experience. We've seen it all and know how to handle any challenge.
- Quality GuaranteedWe stand behind our work with comprehensive guarantees. If you're not satisfied, we'll make it right.
- Fair PricingTransparent, competitive pricing with no hidden fees. You'll always know exactly what you're paying for.
- Proven ResultsThousands of satisfied customers and a track record of successful projects speak for themselves.
Our Core Values
The principles that guide everything we do
Honesty Over Polish
We tell you what works and what doesn't. Especially when the honest answer costs us money. No sugar-coating. No hiding behind marketing speak. You deserve truth.
Profit Matters
Your success is literally our success. We don't just help you build a store—we help you actually make money. Every feature, every decision, runs through one filter: does this help your bottom line?
Humans First
Code and algorithms are tools. People run businesses. We design everything around how real humans work, think, and decide. Not around what's technically clever.
Keep It Simple
Complex doesn't mean better. We're allergic to unnecessary features. Every button, every step, every process exists because it solves something real.
Our Approach
Our approach combines proven methods with modern tools. We start with discovery, align on goals, plan clearly, and execute with quality checks at every step.
Meet Our Team
The people behind Maven Co
We’re a team that values ownership, clarity, and growth. We celebrate wins, learn fast, and keep client outcomes at the center.
Lucia Mendez
Founder & CEO
Started Maven because spreadsheets made her angry. 13 years in, she's still angry about inefficiency—in the best way. Obsessed with product quality and customer relationships. Never stops asking "why?"
Diego Rojas
Head of Product
Former e-commerce owner turned developer. Knows both sides of this equation painfully well. Designs features like he's solving his own problems. Which, honestly, he usually is.
Carmen Iglesias
Customer Success Lead
The person you'll probably talk to. Annoyingly good at understanding what you actually need versus what you think you need. Remembers everyone's name and business. Scary good memory.